Our team

The team that bring you Proper Crisps are a flavoursome bunch! This mixed bag of colourful personalities work together to perfect your delivery and ensure you receive cracking crisps wherever you might be in the world!  

Head potatoes, Ned & Mina, are the driving force behind Proper Crisps. They've been at the helm invigorating the nation's tastebuds naturally since 2011, and have nurtured the company from seed to success.

Ned & Mina are no couch potatoes. Hands on in the business, they’ll dig into whatever needs attention to ensure that your Proper Crisps are perfectly crafted and delivered to your favourite store. You’ll often find them out in the field cultivating customer relationships and making crisp loving friends!

James is known as the "General" (Manager) around here... Like all good generals he juggles many roles... Planner, strategist, leader, crisp taster, to name just a few; James keeps us on track with military precision so that your favourite Proper Crisps are always available when you need them!

He's committed to his troops (the potato heads) because he knows that only a strong team can deliver a superb crisp, and quality means everything to James. With a love of sailing and fishing, it's no wonder that Marlborough Sea Salt is James' Proper Crisp of choice!

Duncan, our Commercial Manager is the Proper Crisps head cultivator. He’s our meet & greeter, communicating the Proper Crisps love to the world! Or at least between Cape Reinga and Stewart Island.

Ask him why he loves being a potato head because you meet some great people. And nobody is nicer that the Proper Crisps eater. Duncan likes the Cider Vinegar - you can taste the difference, no wait, the Smoked Paprika it’s like a barbeque, or the Kumara Chipotle and Garlic – there’s nothing like it or maybe the Parsnip. When he’s not at work, you’ll find him trying the great coffee’s in Nelson, or the awesome bakeries, or the spectacular pizzas….or …..well you get the idea!

If you want to know anything (and we mean anything) about Proper Crisps, Duncan’s the guy to talk too!

Aaron is the co-ordinator of the crisp, otherwise known as our Operations Manager.

This man pulls our outstanding team together to make sure each department is achieving the goal of delivering your perfect Proper Crisps.

He reckons you’ve got to have an awesome team to create an awesome Proper Crisp, so he ensures that nobody at Proper Crisp HQ has a chip on their shoulder!

He works closely with Ned and Mina, and loves to plant a seed potato idea and watch it grow and develop. 

While we’re on the subject of quality control, meet Kris! 
Kris is our Food Control and Quality Assurance Manager. Making sure each chip is just the way you like it is very important to her. 

Graduating with Honors from Otago University she loves working in sunny Nelson where she was born. 

Always looking for new flavours, Kris has a particular crush on our New Garden Medley bag especially the beetroot crisp.

Her downtime is spent with her family enjoying the great outdoors skiing on water or snow when it's about.   

Maree puts the crunch into Customer Service and Sales
Starting early in the morning, Maree makes sure you get your orders on time. New to the Proper team she will answer you requests provide you with the information that you need. 

A fan of our Chipotle and Garlic, she will take a few bags of these crisps when she is out on the road in her retro campervan. Born and bred in Nelson she has fond memories of her time at Nelson Girls College. 

Kirsty's A Game is Administration and Accounts. 
Kirsty is a whiz with our accounts and loves to keep it all in order. Always smiling and willing to help if you have any queries about Proper Crisps give her a shout. 

When she's not at her desk putting the numbers in line, she's out and about with her family or digging over her garden to produce some stunning flowers.

Shout out to Eddie our Production Manager, getting it all organized is his thing. 

During the day he keeps our supplies up and running so that we our team can pack your "Sunshine in a bag", then in his free time he loves being around the ocean or cycling around Nelson.

Dan the man, he drives the van,
He keeps the warehouse orderly,
Driving the forklift, packing orders, he’s really quite extraordinary.
There’s nothing too big or small that Dan cannot do,
So next time you see Proper on the shelf... you can say “Dan did that too!”