Made by hand in sunny Nelson, New Zealand, using only the finest South Island potatoes with nothing more than pure cholesterol-free sunflower oil and Marlborough Sea Salt, we think Proper Crisps really are Sunshine in a bag!

With no artificial flavourings or preservatives in our Proper Crisps, our aim is simple - to make the best crisps in New Zealand using only the finest natural ingredients.

proper by name, proper by nature
find proper crisps near you!

Find a stockist near you, or suggest one to us, and we will give them a proper talking to!

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Become a Stockist

It's a long and winding road in search of the perfect crisp!

NZ Business, the magazine that is big on small business, tell our story here.

The Nelson Mail and Stuff.co.nz shared our story with the World! Read all about it here. (Or grab a PDF version of the Nelson Mail article here).

Gluten Free, Preservative Free, and no artificial colouring!